The Social Life of Information

By John Seely Brown, Paul Duguid

"Should be learn by means of someone attracted to figuring out the future." - "The occasions Literary Supplement".For years pundits have estimated that details expertise will obliterate every little thing - from supermarkets to enterprise agencies to social lifestyles itself. yet overwhelmed down via info-glut, exasperated by means of laptop crashes, and daunted through the dot com crash, person clients locate it challenging to get a repair at the precise capability of the electronic revolution. John Seely Brown and Paul Duguid argue that the space among digerati hype and end-user gloom is essentially as a result of "tunnel imaginative and prescient" that information-driven applied sciences breed. we now have turn into so thinking about the place we expect we needs to be - a spot the place expertise empowers members and obliterates social organizations-that we frequently fail to spot the place we are quite going. "The Social lifetime of details" indicates us the best way to glance past our obsession with info and contributors to incorporate the severe social networks of which those are regularly a part.John Seely Brown is the executive Innovation Officer of 12 Entrepreneuring and the manager Scientist of Xerox. He used to be the director of the Xerox Palo Alto study heart (PARC) for ten years. Paul Duguid is affiliated with Xerox PARC and the college of California, Berkeley.

Show description

Quick preview of The Social Life of Information PDF

Best Nonfiction books

Opium Nation: Child Brides, Drug Lords, and One Woman’s Journey Through Afghanistan

Afghan-American journalist Fariba Nawa offers a revealing and deeply own explorationof Afghanistan and the drug exchange which principles the rustic, from corruptofficials to warlords and baby brides and past. KhaledHosseini, writer of The Kite Runner and AThousand best Suns calls Opium kingdom “an insightful andinformative examine the worldwide problem of Afghan drug exchange.

After the Affair: Healing the Pain and Rebuilding Trust When a Partner Has Been Unfaithful, 2nd Edition

“Dr. Spring possesses a striking mixture of readability, knowledge, spirit, and center. this is often an exceptionally priceless and therapeutic book—a present to us all. ”—Harriet Lerner, Ph. D. , writer of The Dance of Anger“It is ‘must’ analyzing for any couple who has skilled the violation of belief due to an affair.

Lower Your Taxes - Big Time! : Wealth-Building, Tax Reduction Secrets from an IRS Insider

Suggestions from an IRS insider for slashing taxes, maximizing felony deductions, fending off audits, and extra thoroughly up to date for the entire new 2005 and 2006 Tax legislation! via his years as an IRS tax lawyer, Sandy Botkin stumbled on that almost all american citizens may well legally­­ and dramatically­­ reduce their tax accounts through constructing themselves as autonomous contractors or businesspersons.

Handbook of Cognitive Science: An Embodied Approach (Perspectives on Cognitive Science)

The guide of Cognitive technological know-how presents an summary of contemporary advancements in cognition study, depending upon non-classical techniques. Cognition is defined because the non-stop interaction among mind, physique, and surroundings, with out counting on classical notions of computations and illustration to give an explanation for cognition.

Extra info for The Social Life of Information

Show sample text content

QRZOHGJH&RQXQGUXP $FRXSOHRI\HDUVDJRZHKDGWKHJRRGIRUWXQHWRDWWHQGWKHILUVW. QRZOHGJH)RUXPDW %HUNHOH\ V+DDV6FKRRORI%XVLQHVV6RPHRIWKHPRVWH[SHULHQFHGNQRZOHGJHPDQDJHUV DQGWKHRULVWVVSRNHZLWKUHPDUNDEOHIUDQNQHVVDERXWWKHLUFRQFHUQVWKHWUDQVIRUPDWLRQRI WKHHFRQRP\WKHNDOHLGRVFRSLFFKDUDFWHURIPRGHUQPDUNHWVDQGWKHIDLOXUHRIROG EXVLQHVVPRGHOVDQGRUJDQL]DWLRQDOWKHRU\

QLJKW5LGGHUORVWVRPHPLOOLRQZLWKLWV9LHZWURQ H[SHULPHQW2WKHUVLQFOXGLQJ*DWHZD\ 7LPHV0LUURU1HZVSDSHUV . H\ID[ )LHOG &RPPXQLFDWLRQV DQG&RYLGHD $7 7 KDYHDOOFRPHDQGJRQHWDNLQJDJRRGGHDORI PRQH\DORQJZLWKWKHP7KH:RUOG:LGH:HERIIHUVWKHODWHVWDQGPRVWVHULRXVWKUHDW EXWHOHFWURQLFERRNVDUHDOVRPXVFOLQJLQ

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

QRZOHGJHE\FRQWUDVWGRHVQ WWDNHDV NLQGO\WRLGHDVRIVKLSSLQJUHFHLYLQJDQGTXDQWLILFDWLRQ,WLVKDUGWRSLFNXSDQGKDUGWR WUDQVIHU

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

Download PDF sample

Rated 4.92 of 5 – based on 45 votes